Google’s HTC deal will not clear up its greatest Pixel drawback

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Typically, huge information can take some time to course of.

I have been spending the previous a number of days desirous about final week's revelation that, sure, Google is shopping for a bit of HTC. The announcement wasn't fairly the bombshell numerous people had been anticipating – y'know, the "HOLY HELL, GOOGLE ABSORBED ANOTHER ENTIRE PHONE-MAKER!" selection – however it's nonetheless fairly darn vital.

Google, as you little question know by now, paid a whopping $1.1 billion to carry a bunch of HTC's smartphone brainiacs into its make use of. Most of these individuals had been apparently already working with Google on the corporate's Pixel merchandise. So in different phrases, Google employed its personal devoted crew of former contractors to assist create its future units.

I in all probability do not should spell out how that helps the indicators of grand ambition we noticed at the beginning of Google's Pixel journey. "In the event you're taking a look at Google's Pixel as 'Simply One other Android Cellphone,'" I wrote final fall, "you are lacking what actually issues." You realize what I am getting at, proper?